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USA: Overview of Aldi's private label brands

More than 90% of the products Aldi carries are Aldi brands. Here’s a list of Aldi Private Label brands throughout the store. 


Even though Aldi primarily carries their own private label brands, the quality of what’s in the box, package or bottle isn’t any different than well-known national brands at much higher price points.


It’s no secret that store and private-label brands are typically processed at the same facilities as their brand name counterparts.


And with the Aldi return policy, if you’re not happy with any Aldi brand food product, you can get your money back and a new product with their generous Twice as Nice Guarantee.


Aldi goes above and beyond with their private labels sourcing the best quality and ingredients, especially with their specialty items which are imported from around the world. In fact, Aldi brands are so good that many are (international) award-winning!



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