X5 Group announced the start of work in the Saratov region of the first "hard discounters" under the brand "Chizhik".
The assortment of stores includes about 750 types of products, about 400 of them are private labels , which have already established themselves among the customers of the network. These private labels include the brands "Svetaevo", "Werner", "Shchedryi God", "Greenola", "Axl", "Tafo" and others.
The stores will be supplied by both federal and local suppliers from the Chizhik distribution center in Volgograd. In the future, the network will launch a separate distribution center in the Saratov region to provide stores in the region. 115 jobs have already been created in the region, by the end of the year the network will create more than 370 new jobs for residents of the region. The Saratov region became the thirteenth region for the retail chain. By the end of June, 22 stores will open in the region, and in total, up to 2023 Chizhiks will start operating in the region in 55.
To date, Chizhik has opened more than 700 stores in 13 regions, and in 2023 the retail chain plans to open more than a thousand stores.
Source: Retail.ru
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