Jan 243 min read

Germany: Aldi's Innovative Approach to Affordable Fitness Options

Discount Retail Chain Aldi Süd Germany is taking an unconventional approach to the fitness industry with its Aldi Sports app and low-cost...

Sep 13, 20237 min read

Research: The 4 growth drivers of discounters

Discount Retail Chains, food and/or non-food, are often bacon buyers when things are not going well economically. Yet a budget formula is...

Aug 6, 20232 min read

Germany: Discounter Penny trials charging true climate cost of foods

Discount Retail Chain Penny Germany (owned by the German REWE Group) raises price of products including wiener sausage, cheese and...

Jul 4, 20233 min read

Poland: Action already has 4,000 employees in Poland and will hire more

Discount Variety Retail Chain Action (owned by 3i Group), the fastest growing chain of non-food discount stores in Europe, already...

Oct 5, 20223 min read

Germany: Stores look empty! Edeka, Rewe, Aldi and Lidl throw A-brands from shelves

Discount Retail Chains ALDI and Lidl in Germany apparently want a price guarantee from the brand manufacturers. The prices should not...

Oct 24, 20211 min read

UK: Aldi launches Aldimania collection

Discount Retail Chain Aldi UK is launching its own line of merchandise called Aldimania. The loungewear collection includes hoodies,...

Jul 11, 20212 min read

Germany: NETTO Marken-discount has most stores of all discounters

Discount Retail Chain Netto-Markendiscount (owned by German market leader EDEKA) has almost 5,000 stores in Germany. The discounter took...

May 10, 20211 min read

Germany: Aldi is successfully saying goodbye to the advertising stereotypes for Mother's Day

Discount Retail Chain Aldi Germany (family owned) is celebrating the achievements of parents in everyday Corona in its new marketing...

Apr 14, 20212 min read

Poland: Lidl has launched a new store format

Discount Retail Chain Lidl Poland (owned by the German Schwarz Gruppe) has launched the first outlet format store where products other...

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