Feb 16, 20231 min read

UK: Aldi named Britain's most popular supermarket

Aldi has been named the nation’s favourite supermarket, according to the latest polling data from YouGov. Shoppers ranked Britain’s...

Feb 2, 20232 min read

USA: Aldi and Trader Joe's, the most popular grocery stores in America

A discounter and two convenience-store chains rank among the 10 most popular grocers in America. Aldi ranks as the most popular grocery...

Jan 25, 20231 min read

Research: Aldi is the new German advertising darling

Since 2020, APG, BBDO, Deloitte and Yougov have been conducting a long-term study exclusively for HORIZONT Online to collect the...

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