Aug 27, 20232 min readEuropeIreland: Unlike in the UK Lidl performing better than Aldi in IrelandLidl and Aldi ranked fourth and fifth place with 13.8% and 12.6% respectively. Worldpanel by Kantar data for 12wks to 06/08/23 sees...
Aug 27, 20231 min readEuropeUK: Sainsbury expands its Aldi Price Match campaignSainsbury’s has expanded its Aldi Price Match campaign with its ‘biggest ever’ value offering, passing on price cuts to customers as...
Apr 25, 20232 min readEuropeUK: Aldi breaks 10% market share and forms together with Lidl a share of 17.7%Aldi’s market share breaking 10%, plus the continuing growth of Private Label products are the headlines from the Kantar UK data report...
Dec 30, 20221 min readEuropeUK: Do Tesco and Sainsbury make strong Aldi advertisement with their price match campaign?Sainsbury and Tesco still face strong competition from the German discounters Aldi and Lidl due to the inflationary environment according...