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Feb 202 min read
Research: The 2024 European Champions in retail Penetration
Among the big five European markets, two distinct patterns stand out: 🔹 Southern Europe: highly fragmented, with a mix of strong...

Feb 181 min read
UK: Lidl become the first supermarket to launch on TIKTOK
Discount Retail Chain Lidl GB will become the first-ever supermarket to sell products through TikTok shop, launching exclusive High...

Sep 14, 20244 min read
Germany: How Lidl & Co urge its customers to use the app with free items and instant discounts
Discount Retail Chain Lidl also seems to have recognized the superpower of free items: In September, users of the Lidl Plus app will have...


Sep 14, 20242 min read
Portugal: Lidl in first place "in the practice of good prices and special offers"
Discount Retail Chain Lidl Portugal was considered a benchmark retail brand in price perception by consumers, "reinforcing its commitment...


Sep 9, 20242 min read
Denmark: Netto’s Digital Makeover
Discount Retail Chain Netto Denmark signals the growing importance of digital transformation in the grocery sector. Netto Denmark is...

Jun 6, 20232 min read
USA: Trader Joe’s embraces digital scarcity amid grocery’s e-commerce rush
As many brands race to become as digitally available as possible, Trader Joe’s is going the opposite route, leaning into its lack of...

Jun 6, 20231 min read
USA: Why Trader Joe’s is leaning into its lack of digital presence
The grocer says it would rather spend that money on well-trained staff. Is Trader Joe’s bothered by its own lack of digital presence? Not...
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