Sep 144 min readGermany: How Lidl & Co urge its customers to use the app with free items and instant discountsDiscount Retail Chain Lidl also seems to have recognized the superpower of free items: In September, users of the Lidl Plus app will have...
Sep 142 min readPortugal: Lidl in first place "in the practice of good prices and special offers"Discount Retail Chain Lidl Portugal was considered a benchmark retail brand in price perception by consumers, "reinforcing its commitment...
Sep 92 min readDenmark: Netto’s Digital MakeoverDiscount Retail Chain Netto Denmark signals the growing importance of digital transformation in the grocery sector. Netto Denmark is...
Jun 6, 20232 min readAmericasUSA: Trader Joe’s embraces digital scarcity amid grocery’s e-commerce rushAs many brands race to become as digitally available as possible, Trader Joe’s is going the opposite route, leaning into its lack of...
Jun 6, 20231 min readAmericasUSA: Why Trader Joe’s is leaning into its lack of digital presenceThe grocer says it would rather spend that money on well-trained staff. Is Trader Joe’s bothered by its own lack of digital presence? Not...